What is the LVA Method™?
The Land Value Accelerator (LVA) Method™ is our proprietary, comprehensive system for optimising land value in residential development projects. Unlike traditional planning consultants who focus solely on securing permissions, the LVA Method™ integrates six specialised algorithms across planning, legal, technical, biodiversity, marketing, and value optimisation to deliver significant value uplifts of 5-30%+ — often worth £1M+ in just 24 hours. Developed by Mark Hewett, Simon Trueick, and Nigel Jacobs of Intelligent Land, the LVA Method™ combines sophisticated data analytics with expert human insight to scientifically analyse and enhance land value across multiple dimensions simultaneously.
The LVA Method™: Transforming Land Value
The Land Value Accelerator Method™ consistently delivers exceptional results through our unique approach:
Our Approach: The Black Box Advantage
The Land Value Accelerator Method™ represents the culmination of Mark Hewett’s 30-year journey in land optimisation, combining specialised expertise with innovative analytical techniques.
Like any valuable intellectual property, the specific methodologies remain protected. What matters to our clients isn’t how the system works internally, but the remarkable results it consistently delivers: 10-20% value enhancement across diverse projects.
The approach isn’t about replacing human judgement—it’s about enhancing it with capabilities that go beyond what conventional methods can achieve. By analysing development opportunities through multiple dimensions simultaneously, our proprietary system identifies optimisation opportunities that would be impossible to discover through conventional analysis.
Clients provide standard inputs (plans, market information, cost assumptions), our team applies the proprietary LVA Method™ internally, and we deliver detailed optimisation recommendations without revealing the specific methodologies. This “black box” approach ensures clients receive the full benefit of our innovation while allowing us to maintain our competitive advantage.
Beyond the Algorithm
While data-driven analysis is important, the LVA Method™ goes beyond algorithms to incorporate human expertise and judgement. Our approach synthesises quantitative analysis with qualitative insights, creating a hybrid methodology that neither pure technology nor conventional consulting can match.
The system continuously evolves based on each project we complete, incorporating new insights and refinements. This means the LVA Method™ of today is significantly more sophisticated than even six months ago—a continuous improvement cycle that maintains our competitive edge.
Your Journey to Enhanced Value
The LVA Method™ follows a structured process designed to maximise results while minimising disruption to your existing plans and timelines.
Discovery Phase
We begin by understanding your site’s unique characteristics, current plans, and objectives. Our team analyses existing documentation, conducts market research, and establishes baseline valuations to identify optimisation potential.
This initial assessment includes:
Optimisation Phase
This is where the proprietary LVA Method™ creates its magic. While our specific techniques remain confidential (our competitive advantage depends on it), the outcomes are transformative – consistently revealing 10-20% additional value that conventional approaches miss.
Our black box optimisation process examines multiple dimensions simultaneously:
Implementation Phase
We provide comprehensive guidance for capturing the identified value, including quantified enhancement potential, implementation priorities, and practical next steps. Our recommendations are designed for seamless integration with your existing team and processes.
Deliverables typically include:
Throughout this journey, you maintain complete control while gaining access to our proprietary optimisation capabilities – creating a powerful partnership that consistently delivers exceptional results.
The Black Box Advantage
The LVA Method™ identifies optimisation opportunities across multiple dimensions simultaneously, revealing value that conventional approaches inevitably miss.
Market Alignment
Our proprietary analysis reveals opportunities to enhance value through perfect alignment with local market demand—often achieving 10-15% premium pricing and accelerated sales. By identifying the precise elements that drive premium pricing in each unique location, we create schemes that achieve exceptional performance.
Spatial Efficiency
We identify approaches that maximise developable area and optimise spatial configuration—frequently increasing net-to-gross ratios without compromising quality or character. This creates additional value without increasing gross area or changing the fundamental nature of developments.
Unit Optimisation
Our analysis often reveals opportunities to enhance unit configuration and mix—creating products that command premium pricing while maintaining or reducing development costs. This optimisation frequently transforms marginal schemes into highly profitable opportunities.
Affordable Integration
We develop strategies that optimise affordable housing delivery—enhancing viability while maintaining or improving policy compliance. This approach often resolves apparent conflicts between viability and policy objectives through intelligent optimisation.
Position Enhancement
Our proprietary techniques identify opportunities to maximise value from premium positions—creating distinctive character areas that command significant price premiums. This approach enhances overall scheme value while creating more distinctive developments.
What matters isn’t how our system works internally, but the remarkable results it consistently delivers for our clients—transforming development economics while creating better, more sustainable schemes.
Professional Alliance Programme
The Professional Alliance Programme provides a structured framework for organisations of all sizes—from individual firms to global enterprises and professional institutions—to offer their clients access to the Land Value Accelerator Method™.
This comprehensive alliance structure enhances client outcomes, strengthens advisory relationships, and generates substantial additional revenue without requiring partners to develop new capabilities internally.
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The Black Box Collaboration Model
The programme is built on a clear principle: partners provide their specialised expertise in planning, agency, or advisory services, while Intelligent Land provides the proprietary LVA Method™ optimisation.
Partners don’t need to understand the internal workings of our proprietary system—they simply need to recognise when clients could benefit from optimisation and facilitate the engagement. The LVA Method™ remains a “black box” solution where partners understand the inputs required and the outputs delivered, without needing to access the protected intellectual property inside.
Comprehensive Alliance Structure
Our enhanced framework accommodates the full spectrum of alliance partners:
Standard Partnerships
For individual professional firms seeking to enhance their service offering with the LVA Method™.
Enterprise Networks
For multi-branch property networks requiring scaled implementation across numerous locations.
Global Enterprises
For international property consultancies needing consistent methodology across multiple countries with regional adaptation.
Professional Institutions
For industry bodies looking to enhance member capabilities through certification and standards integration.
Tiered Structure Overview
Our tiered structure provides appropriate models for organisations of all sizes:
Implementation Approach
Our structured implementation process ensures consistent quality across all partnership tiers:
For Standard Partnerships
Comprehensive training on the client-facing aspects of the LVA Method™
Co-branded marketing materials and case studies
Priority access to optimisation resources
Ongoing support and knowledge transfer
For Enterprise Networks
Central Leadership Engagement: Executive alignment and strategic planning
Core Team Certification: Intensive training for central implementation team
Regional Pilot: Controlled deployment in 3-5 strategic regions
Graduated Rollout: Phased implementation across network branches
Quality Assurance: Centralised oversight with standardised delivery protocols
For Global Enterprises
Global Strategy Alignment: Executive engagement and international planning
Regional Adaptation: Methodology localisation for key markets
Country Pilots: Controlled deployment in priority countries
Cross-Border Coordination: Centralised knowledge management
Regional Expansion: Phased implementation across global operations
For Professional Institutions
Institutional Endorsement: Formal methodology validation and approval
Curriculum Development: Co-created training and certification materials Member Pilot Programme: Controlled deployment with selected members Certification Framework: Development of assessment and accreditation process Member Rollout: Phased implementation across membership base
Quality Assurance
To maintain the integrity of the LVA Method™ across all implementation scales:
Enterprise Implementation (Hypothetical Example)
Organisation: Major UK property network with 500+ branches Implementation: Phased rollout starting with 25 strategic branches with projected results of…
Case Studies
Real Results for Real Clients

The Outline Planning Trap
Enhanced land value by £1.9M
A landowner with outline permission for 60 units was preparing to market the site. Before sale, our analysis identified optimisation opportunities that enhanced land value by £1.9M—all within existing permission parameters.
“We were about to leave nearly £2M on the table. The LVA Method revealed value that neither we nor our planning consultants had identified.” – Land Director, Regional Developer

Turning Planning Permission into Profit
£7.4M to the bottom line
A national housebuilder had secured planning permission for 270 units but felt the scheme wasn’t maximising potential. The LVA Method™ identified significant enhancement opportunities that added £7.4M to the bottom line without increasing unit numbers or requiring new permissions.
“The optimisation approach identified value we simply couldn’t see with our traditional methods. The £7.4M uplift was achieved without compromising quality—in fact, the optimised scheme is better in every way.” – Development Director, National Housebuilder

Algorithm vs. Intuition
£3.88M in additional value
A 110-unit scheme in Hampshire was professionally designed but not optimised for value. Our analysis identified £3.88M in additional value through intelligent optimisation.
“We’ve been developing sites for over 20 years and thought we had a good handle on optimisation. The LVA Method identified value we simply couldn’t see with our traditional approaches.” – Managing Director, SME Developer
What Our Clients Say
Most planning consultants focus on getting permissions. We focus on maximising your land’s value—often by £1M+ in just 24 hours.
Ready to Unlock Your Land’s True Potential?
See if your development site qualifies for our value enhancement guarantee.
Book your free 30-minute Value Discovery Call with our team to explore how the LVA Method™ can transform your land’s value.